on the afternoon of september 28, sino-european international business school (ceibs) 2018 thought creation conference harbin, with the theme of "value innovation: reconstructing the logic of business competition", was held in shangri-la hotel. at the conference, gong yan, professor of entrepreneurial management practice of ceibs , gave a keynote speech. mr. zhang zhongkai, president of harbin dongsheng metal metal co., ltd., and alumni of china-europe emba 2015, made a sharing speech. nearly 700 entrepreneurs from heilongjiang attended the conference.
lin jiaxu, general manager of harbin qiulindaos food co., ltd. and an emba2015 alumnus from ceibs, presided over the meeting. lin kuanhai, vice minister of united front department of heilongjiang provincial party committee and secretary of party group of heilongjiang provincial federation of industry and commerce, made a welcome speech.
during the round table discussion, professor gong ying of ceibs, president zhang zhongkai of dong sheng, editor of liu huang of xinhua daily telegraph, chairman of liu jun of guoyu group, president of harbin branch of minsheng bank of china and other senior executives of heilongjiang local emba alumni shared on how to carry out value innovation.
according to the three stages of innovation and development of enterprises, mr. zhang zhongkai summed up the experience of innovation and put forward new ideas of innovation and development. he said that although dongsheng is a single champion enterprise in the field of subdivision, it still faces the problem of ceiling. only by strengthening the main industry, expanding adjacent areas, taking the economic line of scope, carrying out system innovation and 12-dimensional innovation, we can break through the industry bottleneck and solve the problem of industry ceiling.
mr. liu ting said that industrial development needs to be closely around value, so that customers are moved, grateful and dependent, thus forming core competitiveness.
mr. li suggested that in the field of segmentation, we should try our best to be the industry leader, clearly positioned, and pay attention to differential management.
professor gong yan concluded that the enterprise itself is a learning machine, the learning speed and cognitive boundaries of the enterprise itself determine the ceiling of the enterprise and organizational innovation boundaries, enterprise leaders need to pay more attention to how to create a learning organization.
after the roundtable exchange, professor gong gave a keynote speech on "value innovation: reconstructing the logic of business competition", and explained how to create and obtain value for users.
finally, the audience conducted an interactive communication.
whether we can create value for users is the first military rule to test business capability. no matter mature or entrepreneurial enterprises, they must find the pain points that have been neglected by themselves, innovate value with new thinking, strengthen the global innovation search ability and innovation sensitivity, so as to improve the business competitiveness of enterprises.